Privacy Policy
Last updated: September 29, 2026
1. Introduction
Longwood Flooring Company ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
2. Information We Collect
We may collect the following types of information:
- Personal Information You Provide: When you fill out our contact form, call us, or request a quote, we may collect your name, phone number, email address, and details about your flooring project.
- Automatically Collected Information: When you visit our website, we may automatically collect certain information including your IP address, browser type, device type, pages visited, and the date and time of your visit.
- Cookies and Tracking Technologies: We may use cookies, web beacons, and similar technologies to improve your experience and analyze website traffic. You can control cookies through your browser settings.
3. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries, quote requests, and service questions.
- Schedule consultations and coordinate flooring installation services.
- Communicate with you about your project, including follow-ups and service updates.
- Improve our website, services, and customer experience.
- Comply with legal obligations and protect our rights.
4. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:
- Service Providers: We may share information with trusted third-party service providers who assist us in operating our website, processing forms, or providing services (e.g., Netlify for form processing, Cloudflare for website delivery and security).
- Advertising Partners: When you submit a form on our website, certain personal information you provide — such as your email address and phone number — may be shared (in hashed or anonymized form where applicable) with our advertising partners, including Google and Meta (Facebook), for the purpose of measuring ad effectiveness, conversion tracking, and improving the relevance of ads shown to you. This data sharing occurs through technologies such as Google Enhanced Conversions and Meta Advanced Matching. This description does not apply to SMS signup submissions, mobile messaging opt-in data, or consent records, which are subject to the restrictions below.
- Legal Requirements: We may disclose information if required to do so by law or in response to a valid legal request.
- Business Transfers: In the event of a merger, sale, or transfer of business assets, your information may be transferred as part of that transaction.
5. Advertising and Analytics
We use third-party advertising and analytics services, including Google Ads, Meta (Facebook) Ads, and related tools, to measure the performance of our advertising campaigns and to improve our services. These platforms may receive:
- Browsing data collected automatically through cookies, pixels, and similar tracking technologies (such as the Meta Pixel and Cloudflare Zaraz), including your IP address, browser type, pages visited, and interactions with our site.
- Information you provide when you submit a form, such as your email address and phone number, which may be transmitted to these platforms in hashed form to measure whether our ads led to a conversion (e.g., a quote request) and to improve ad targeting. This excludes SMS signup submissions and messaging consent records, as described in the text messaging section below.
You can opt out of personalized advertising through your browser settings or by visiting:
- Google: adssettings.google.com
- Meta/Facebook: facebook.com/settings/?tab=ads
- Network Advertising Initiative: optout.networkadvertising.org
6. Data Security
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law. Contact form submissions are retained for the duration of any business relationship and a reasonable period afterward.
8. Your Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- The right to access the personal information we hold about you.
- The right to request correction of inaccurate information.
- The right to request deletion of your personal information.
- The right to opt out of certain data processing activities.
To exercise any of these rights, please contact us using the information below.
9. Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 13, we will take steps to delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
11. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, you may contact us at:
Longwood Flooring Company
346 Freeman St., Suite 550
Longwood, FL 32750
Phone: 407-450-5353
Text Messaging Privacy & Consent
The following protections apply to personal information collected through the Longwood Flooring Company SMS signup form and text messaging program. We do not sell or share your SMS opt-in data or personal information with third parties for marketing purposes.
For signup, we collect your name, phone number, project address, optional email address, and separate messaging choices. We use these details to respond to your flooring request, maintain customer records, and send only the message categories you select.
When you submit an inquiry or estimate request, we use your contact details to respond to that request and coordinate your project, subject to your preferences and applicable law. Submission alone is not enrollment in recurring texts or permission for automated marketing calls or texts. Our signup page offers separate, optional choices for project texts and marketing texts. Consent is not a condition of purchase.
Project texts may include requested quote information, quote follow-ups, appointment reminders, and project updates. Marketing texts may include flooring promotions and special offers. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for assistance; you can also call 407-450-5353.
Mobile information collected for our text messaging program is not sold, rented, or shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are not shared with third parties or affiliates for their own purposes. Necessary information may be processed by providers solely to deliver messaging, hosting, and customer support services on our behalf, or disclosed when required by law. These restrictions apply notwithstanding the general sharing and advertising descriptions elsewhere in this policy. Signup submissions and SMS consent records are excluded from our form-based advertising conversion deliveries.
We retain the chosen message categories, consent wording and version, timestamp, source page, phone number, and submission IP address and browser information as evidence of your choices. We retain consent and opt-out records as needed to operate the program, honor preferences, and meet legal obligations. Contact us at 407-450-5353 to ask about, correct, or request deletion of your information, subject to required retention. See the SMS Terms in our Terms of Service.